Olivers BabyCare started life in 1993 as a baby shop in Winchester. The original owners successfully built the business and sold it in 2012 to local company EDPA Ltd, based near Stamford, prior to their retirement. Olivers BayCare joined the EDPA Ltd stable of an online shopping site and continued to work directly with parents at baby shows across the UK. Following the closure of local high-street baby product retailers such as Mothercare and John Lewis in April 2021, the director of EDPA decided to convert part of their large warehouse into selling space for customers to browse and try out baby products from their range. The new, airconditioned store is fitted to a very high standard and has knowledgeable staff.